SOFT SAVING: A LIFESTYLE SHIFT FOR GEN Z

Soft Saving: A Lifestyle Shift for Gen Z

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, monetary success followed an acquainted pattern: earn gradually, save strongly, acquire a home, and plan for retirement. Yet Gen Z is approaching money with a fresh viewpoint. Rather than focusing exclusively on lasting accumulation, this generation is prioritizing equilibrium, heal

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